3-Part Physician Liaison Success Series
Part 1: Deliver on Referral Growth, Your Primary Objective
In the 1st segment of our series, we outline ways you can more effectively grow referral volumes and corresponding revenues for your organization. Topics include how to:
- Explore which specific data sources can help organizations uncover & interpret referral patterns
- Learn what to look for to define relationships that are poised for growth, retention, or recovery
- Review recommended actions creating a more steady, predictable stream of referrals
Part 2: Work Efficiently & Effectively
The 2nd part of our physician liaison success series focuses on how liaisons can hone their craft and become some of the best in the business. From sharing trade secrets to discussing the latest technologies, the insights include:
- The value of going mobile — Technology accessed through a mobile device can improve your skills, productivity & outcomes
- Better ways to track activities — It’s time to organize your efforts beyond sticky notes & spreadsheets
- What data can do for you — Information, research & other data allow you to strategically target physicians for outreach activities
Part 3: Transition Your Program from Good to Great
The final segment in this series discusses ways to fine-tune your liaison program and pinpoint needed adjustments. Learn how to take your program from one that gets the job done to one that truly exceeds expectations:
- Adding value through every liaison visit by taking proper steps to prepare & setting goals for outreach activities
- Developing & executing key growth campaigns
- Quantifying program ROI & demonstrating your real value to the organization
Best practices for physician relationship management!
Video — Physician Relations
End Referral Leakage with Marketware
Referral leakage is a pressing issue in healthcare, occurring when patients are referred to or seek out-of-network providers for specialist services or other medical needs. Every hospital experiences leakage — it’s inevitable. But there are ways to reduce leakage and increase your growth.
Tool Kit — Physician Relations
PRM Adoption Best Practices
Whether you’re already using a PRM platform or considering one, this toolkit offers key insights to help you secure buy-in and optimize your system. With best practices, essential features, and practical tips, you’ll have the tools to effectively implement and maximize your PRM solution for stronger physician relationships and better engagement outcomes.
Infographic — Physician Relations
The Value of Using a Physician Relationship Manager
What are the challenges of not using a PRM? Why is Marketware’s PRM the ideal solution for your organization? Dive into this infographic to learn more about the value of PRM and how it can transform your healthcare relationships.
White Paper — Physician Relations
Understand, Identify, & Stop the 3 Types of Hospital Leakage
This white paper outlines both proactive and reactive approaches to minimize leakage across all three areas. You’ll also learn how platforms like Marketware’s PRM can help uncover leakage trends, align providers, and improve patient retention through better data, stronger relationships, and clearer communication.