Capturing Key Intel to Support Service Line Recovery & Growth
During the coronavirus pandemic, physician liaisons were required to rethink their roles—pivoting from growing service lines to sharing system-wide communications and information related to COVID-19 testing, policies and initiatives. Instead of reach out to promote specialist, liaisons sought opportunities to serve as a resource for practice that were turned upside-down and struggling to adapt. Now, as health systems and practices begin to resume elective testing and procedures, liaisons have an important role to play in gathering intelligence that connects the dots and reveals opportunities for their organization to not just survive—but thrive beyond COVID-19 in service line recovery.
Watch this webinar to learn the following ways liaisons can help with service line recovery and growth:
Review recent changes to the physician liaison role based on the impact of COVID-19 on both practices & health organizations.
This includes: Reduction/elimination of hours, reduction in salary or benefits & staffing redirection.
Explore 4 ways physician liaisons can help organizations not only stabilize, but refocus on growth.
- Feed insights to executive & operational leaders
- Share information on key organizational initiatives
- Provide practice staff with resources needed to adapt
- Build confidence in organization & affiliated providers
Visualize how liaisons can adapt their PRM to capture and report on key intelligence related to COVID-recovery and relaunch.
This includes: Office-based visits beginning to resume post-covid, turning leakage into keepage & focusing on new providers next.
Business Development Specialist
Northeast Georgia Health System
Carrie Bennett, FACHE
Strategic Advisor (Former COO)