WebinarPhysician Relations

7 Proven Tactics for Practice Growth

This 20-minute webinar was originally presented at SHSMD‘s 2021 in-person & virtual event. Marketware’s VP of Client Success, Josh Cameron; walks you through best practices regarding practice growth.

If you have ever helped launch a physician practice, you know that no 2 launches are the same. Examine how to consider provider personalities, interests, and comfort when planning your outreach. Review best practices used by liaison teams to promote new physicians. Hear what adjustments should be considered to create impact.

7 Proven Tactics for Practice Growth

Watch this webinar to learn about the following 7 tactics for practice growth:

1. Physician Liaison Teams

How physician liaison teams have been impacted by COVID-19 & how they have evolved for growth.

2. Data-Driven Approach

Tracking field intelligence claims data & internal data for a data-driven approach.

3. Interdepartmental Alignment

Align marketing, business development & executive leadership to create a unified message & strategy.

4. Initiative Oriented Outreach

Plan for quality physician interactions to meet goals.

5. Pre-Visit Planning

Create impactful visits by viewing past conversations, visualizing current referrals & analyzing referral patterns.

6. Prepare for Risks

Questions to consider that will help you prepare for any risk.

7. Milestone Reviews

Celebrate your wins, acknowledge your losses & pivot where you can.


Josh Cameron, MBA — VP, Client Success

Josh Cameron

Executive Vice President