Blogs
Latest articles & best practices in physician strategy.
Blogs
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Build a Successful Outreach Campaign: 10 Questions to Ask
As a physician liaison and a nurse, I have had the pleasure of launching, supporting, and growing a number of new services for patients. In my experience, planning…
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Tips for Hosting Effective Virtual Physician Marketing Outreach Visits
Most healthcare marketing plans include physician marketing outreach visits by liaisons like me. Some of the visits are discovery visits that I make directly to the practice, and…
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Executing Your Plan: The Importance of Lead Measures
More than ever, organizations are requiring all job functions, including physician relations, to perform at a high level to meet the challenges of today. You may have a…
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6 Ways to Reimagine Physician Relations for the Future
I recently had the honor and privilege of facilitating a virtual workshop session, “Reimagining Physician Relations: The Time is Now!” for the Forum for Healthcare Strategists.
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Accelerate Your Physician Engagement Efforts with These 6 Steps
Once upon a time in my career, I relocated to Brentwood, Tennessee, to help spearhead new physician engagement efforts for LifePoint Health. When surveying their hospital…
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5 Key Steps for the Physician Onboarding Implementation Process
“It’s not how you start, but how you finish that counts.” You may have heard this phrase used concerning your favorite sports team, but from experience, I can…
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Marketware Introduces Activity Comments & Notifications
Now, more than ever, we understand the importance of working cross-departmentally to build your candidate base and retain the best talent. While many of us are still navigating…
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Practical Ways Liaisons Can Help Physicians Adopt Telehealth
The telehealth genie is out of the bottle, and there’s no going back. Amid this pandemic, our team at Dayton Children’s Hospital is hyper-focused on making sure that…
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How Physician Liaisons Can Use Data to Support COVID Recovery Efforts
While many hospitals across the country have resumed elective cases, many are still in the process of mapping out their recovery plan. Whether your physician liaisons have been…
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