Today's hospitals face shrinking reimbursements, shifting reimbursement models and an increasing focus on reducing costs and utilization — making planning even more important. To succeed in this environment, you must plan with purpose.
An ideal visit between a physician liaison and a physician ends with both parties believing the visit was a valuable use of their limited time. That's why building value into every visit is so important, not just for the liaison, but for the physician.
Being able to increase physician referrals is within reach of each and every healthcare organization. Whether you are working on referrals for one service line or every service line, there are five easy ways to improve your competitive advantage to increase referrals from physicians.
“Do we really need a PRM?"
A physician relationship management system, integrated with referral data analytics, is an essential tool that provides a high level of market insight. Those organizations that choose not to use a PRM will be left stumbling in the dark in a highly competitive market.
A how-to-guide to even-out your referral pipeline's ups and downs. Keep your hands and feet inside at all times as this whitepaper illustrates what contributes to the "roller coaster effect" in physician referral development, and what levers can be pulled to slow down the motion of the ride and get it moving in one consistent direction.
Healthcare organizations estimate a 39% increase in patient referrals from primary care physicians through their physician liaison program. However, the likelihood of staying top-of-mind for a physician involves continuous work that requires an understanding of The Physician Retention Cycle.