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Physician Relations CRM
Learn more about MarketWare's Physician Relations CRM:
MarketWare’s Physician Relations CRM
- Identify Referral Opportunities
- Red Flag Physicians
- Physician Issue Resolution
- Microsoft Outlook/ Mobile integration
MarketWare's Physician Relations CRM is the complete physician relationship management database. Manage all the key areas of Physician Relations: Physician Demographics, Liaison visits, Referral Statistics, Physician Issues, Marketing Campaigns, Physician Segments, and much more.
Identify Referral Opportunities
Knowing the Return on Investment of a Physician Relations program is central to every healthcare organization. MarketWare's Physician Relations CRM can become the GPS for a hospital or a clinic through tracking physician referral statistics and trends. MarketWare shows the ROI of every referral intuitive!
Red Flag Physicians
Quickly see physicians who are decreasing their referrals. Through MarketWare's ability to red flag physicians, Physician Liaisons and Physician Relations teams can identify and manage potential retention issues before they become problems.
Physician Issue Resolution
Effective management of physician issues is key to the success of Physician Relations. MarketWare's built-in Issue Management provides the tools, reports, and process to organize, delegate, and report on every physician issue. MarketWare's Issue Management makes sure no issue falls through the cracks.
Microsoft Outlook/ Mobile Integration
Through a tight relationship with Microsoft Office®, MarketWare integrates directly with MS Outlook®. This enables Liaisons to auto populate Outlook® emails, letters, contacts, and calendaring. Also, have access to MarketWare through a mobile connection via free offline views, mobile phones, and the internet
Strategic Marketing Campaigns
Do your Physician Relations team have strategic marketing campaigns? Use MarketWare to manage a target market, and a type of marketing communication (visits, emails, letters). Then see the results of the marketing campaign.
Physician Segmenting
Segment physicians by many different categories. There are dozens of Physician Relations specific segments including: referral volume or loyalty level, demographics (city, zip code, market area), attitude, or any other category (hospitalist users, CME attendees, etc)
Request a Quote | Customize It | Reporting | Success Stories-
Marketware is a great program… I have used other programs like this, but it is the best I have come across for dependability and easy reporting… I have very much enjoyed working with you and have found you to be accessible, flexible, and very knowledgeable about your product.
Mary Dybdahl Physician Liaison, Strategic Planning El Camino Hospital -
One thing I noticed when we sat down for the one-on-one training. . . was that [the MarketWare Consultant] had a satchel of best practices drawn from years of observing how [ MarketWare] was used, which come across not as extra work as most best practices do, but as illuminations or 'aha!' moments.
Rick Beall Barbara Ann Karmanos Cancer Institute -
MarketWare Support has been quick to respond to any support request.
Michael A. Delgado, Ph.D. Senior Manager - Business Development Southeast Missouri Hospital -
The MarketWare team takes customer service to a whole new level. I’m impressed at how quickly my emails and phone calls are returned. My questions never go unanswered, my issues never go unresolved.
Kristen Sweet, Analyst Market Development PeaceHealth Oregon Region -
I was a drug rep for five years before this job, and MarketWare is the BEST system I have ever used.
Lisa Bromfield Physician Liaison Abrazo Healthcare -
The Issues and Problems tab in MarketWare is worth purchasing the database alone! It has streamlined our ability to handle feedback in a timely manner. I would recommend this database to any Physician Relations or medical Staff Office looking to improve functionality and efficiency.
Heather Coté, Director of Physician Relations/ Medical Tourism Adventist Health Systems, Chicago, IL