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Customizing MarketWare

MarketWare's Custom CRM is built to be a Fully Customized Solution. Take the MarketWare database and make it your own. Customize it for your Hospital Business Development or Physician Relations Department. Make any changes add any fields - we are very flexible.

You can also design entirely new data screens that track information specifically for you, such as…

  • Physician Relations
  • Physician Recruiting
  • Physician Referral Call Center
  • Event Management
  • CME Management
  • Issue Management

You can take advantage of the work we have done with other clients by incorporating those custom changes to your own MarketWare database.

  • Marketware is a great program… I have used other programs like this, but it is the best I have come across for dependability and easy reporting…  I have very much enjoyed working with you and have found you to be accessible, flexible, and very knowledgeable about your product.

    Mary Dybdahl Physician Liaison, Strategic Planning El Camino Hospital
  • One thing I noticed when we sat down for the one-on-one training. . . was that [the MarketWare Consultant] had a satchel of best practices drawn from years of observing how [ MarketWare] was used, which come across not as extra work as most best practices do, but as illuminations or 'aha!' moments.

    Rick Beall Barbara Ann Karmanos Cancer Institute
  • MarketWare Support has been quick to respond to any support request.

    Michael A. Delgado, Ph.D. Senior Manager - Business Development Southeast Missouri Hospital
  • The MarketWare team takes customer service to a whole new level. I’m impressed at how quickly my emails and phone calls are returned. My questions never go unanswered, my issues never go unresolved.

    Kristen Sweet, Analyst Market Development PeaceHealth Oregon Region
  • I was a drug rep for five years before this job, and MarketWare is the BEST system I have ever used.

    Lisa Bromfield 
Physician Liaison 
Abrazo Healthcare
  • The Issues and Problems tab in MarketWare is worth purchasing the database alone! It has streamlined our ability to handle feedback in a timely manner. I would recommend this database to any Physician Relations or medical Staff Office looking to improve functionality and efficiency.

    Heather Coté, Director of Physician Relations/ Medical Tourism Adventist Health Systems, Chicago, IL